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TechCrunch: Lyft partners with JetBlue on rewards, app integration and JFK pickup zone

Lyft is partnering with JetBlue in a new arrangement that will see Lyft riders earn JetBlue loyalty rewards for using the service, as well as direct integration in the JetBlue mobile app, and a new pick-up and drop-off zone at Terminal 5 of NYC’s JFK airport. The tie-up is designed to give travelers a more comprehensive way to manage their trip from door to door, and to reward them for the convenience.

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